Popularity: 1% [?]

Introducing the new G-Shock collection from Casio for the month of September , eight entries including a completely new model series, the G-001.  By the inclusion of crucial components, including those from the DW-001 Series, developers at Casio were able to facilitate the G-001, a timepiece with close resemblance though in appearance only.  With a 20-Bar water resistance, 48 cities world time, stop watch, alarms, and more… the G-001 is a completely new animal on the inside.  Available in 4 vibrant colors and at Casio G-Shock retailers across Japan, the new releases from Casio G-Shock for the month of September will arrive here in the US in the coming weeks.

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Popularity: 7% [?]

-Toned down colors with simple styling

Popularity: 4% [?]

-Incase continue to stay on top of things with a selection of colours available in their new monochrome Silder Case for the iPhone 4.

-more detailed pics inside

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Popularity: 5% [?]

Adidas Originals tackles the concept of time for those hustling their way through the Big Apple with a brand new NYC Watch Collection for 2010. Combining adidas Originals’ signature energetic styling and penchant for urban graphics and color with New York City’s tough attitude, the new NYC Watch Collection features rugged plastic bands with a digital face. Aside from the monochromatic black and white colorways, the other watches in the pack features graphics found on this season’s adidas Originals collection (drawings of shoes and large text logos) screen-printed onto the strap and face. These will be available at adidas Originals stores worldwide and at retailers this fall.

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Popularity: 5% [?]

-Retrosuperfuture (SUPER) and Highsnobiety collaborating on a limited edition piece of eyewear for the 5th anniversary of the famous street-blog. Featuring an Italian leather finish for the front and the Highsnobiety logo in gold on the left earpiece. The eyewear is obviously made in Italy with Zeiss lenses.

-more detailed pics inside

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Popularity: 11% [?]

-Designed by Japanese accessory label Roberu.

-more detailed pics inside

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Popularity: 7% [?]

Like all things iPhone related– if you want it, it is only a matter of time before someone makes it. Jumping into the protective case game, Fendi is here to protect your new phone and resolve your antenna issues with a military olive green iPhone 4 case set to release soon at Fendi stores.

Popularity: 8% [?]

Casio G-Shock is back again with new versions of the popular Mat Black Red Eye series and it features new AW-591ML and G-300ML models. This will be the first time that a digital/analogue combination face is released and it looks like another strong series from G-Shock. The almost all black watch is highlighted by red colors in key areas of the dial and on the LED back lighting. Each model is also equipped with the hi tech functions that G-Shock is known for and is as practical as aesthetically pleasing.

Popularity: 22% [?]

Ray-Ban presents a new graphic model of their iconic Wayfarer model. This time they brought the “Subway” theme to the frame, with an entire subway map being featured on white background. The sunglasses are now available at Swagger stores in Japan.

Popularity: 8% [?]